Custom Proposal

We audited the marketing at Aurelian

AI that handles non-emergency calls so dispatchers focus on real emergencies

This page was built using the same AI infrastructure we deploy for clients.

Month-to-month. Cancel anytime.

Recently raised $14M Series A but minimal visible content marketing around dispatcher efficiency use cases

3.6K LinkedIn followers for a Series A company suggests limited thought leadership from founder on PSAP operations

No apparent paid campaigns targeting municipal decision-makers or 911 center directors despite $500K revenue base

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30,000+
Matches Made
6,000+
Customers
Since 2019
Track Record
Your Team Today

Aurelian's Leadership

We mapped your current team to understand where MH-1 fits in.

J
Jade
Operations
J
James
Founder

MH-1 doesn't replace your team. It becomes your marketing team: dedicated humans + AI agents running execution at scale while you focus on product.

Marketing Audit

Here's Where You Stand

Series A growth-stage company with solid funding but early-stage marketing maturity and limited public visibility

42
out of 100
SEO / Organic 48% - Moderate

Some search visibility likely exists for PSAP and non-emergency call terms, but content depth is thin for a public safety solution

MH-1: SEO agent builds content around dispatcher pain points, call triage terminology, and municipal procurement language

AI / LLM Visibility (AEO) 18% - Weak

Minimal presence in LLM training data about PSAP automation and call routing solutions for emergency services

MH-1: AEO agent ensures James and Aurelian content surfaces when officials ask LLMs about dispatcher workflow optimization

Paid Acquisition 22% - Weak

No visible paid campaigns targeting city administrators, public safety directors, or government RFP channels

MH-1: Paid agent runs LinkedIn and Google campaigns focused on municipal decision-makers evaluating emergency services software

Content / Thought Leadership 38% - Moderate

Founder presence is light on platforms where public safety leaders congregate, missing authority building in PSAP space

MH-1: Content agent produces case studies on dispatcher time savings, interviews with 911 center leadership, and emergency services insights

Lifecycle / Expansion 28% - Weak

No visible outbound strategy to existing PSAP contacts or expansion into adjacent public safety functions

MH-1: Lifecycle agent identifies adjacent call types handled by same PSAP and runs targeted campaigns to expand deployment scope

Top Growth Opportunities

Outbound to 911 center directors

Direct outreach to PSAP leadership captures high-intent buyers managing dispatcher capacity constraints and call volume

Outbound agent identifies and sequences 911 centers by call volume, cost per dispatcher, and turnover metrics

Case study and ROI content

Public safety buyers need proof of dispatcher efficiency gains and call resolution rates before procurement

Content agent produces quantified case studies showing dispatch time saved, FTE capacity freed, and non-emergency clearance rates

Public safety vertical paid strategy

Municipal budgets require RFP cycles, but paid campaigns can establish top-of-mind before procurement windows open

Paid agent builds audience segments by agency type and runs campaigns aligned to budget cycles and vendor evaluation periods

Your MH-1 Team

3 Humans + 7 AI Agents

A dedicated marketing team built specifically for Aurelian. The humans handle strategy and judgment. The AI agents handle execution at scale.

Human Experts

G
Growth Strategist
Senior hire

Owns Aurelian's growth roadmap. Pipeline strategy, account expansion playbooks, board-ready reporting. Translates AI insights into revenue.

P
Performance Marketer
Senior hire

Runs paid acquisition across LinkedIn and Google. Manages creative testing, budget allocation, and pipeline attribution.

C
Content / Brand Lead
Senior hire

Builds thought leadership on LinkedIn. Creates long-form content targeting your ICP. Manages the content-to-pipeline engine.

AI Agents

SEO / AEO Agent

Monitors AI citation visibility across 6 LLMs weekly. Builds content targeting category queries to increase Aurelian's presence in AI-generated answers.

Ad Creative Generator

Produces LinkedIn ad variants targeting your ICP. Tests headlines, visuals, and offers at 10x the speed of manual production.

Email Optimizer

Builds lifecycle sequences: onboarding, expansion triggers, champion nurture, and re-engagement for dormant accounts.

LinkedIn Ghost-Writer

Founder thought leadership. Builds the narrative that drives enterprise inbound from senior decision-makers.

Competitive Intel Agent

Tracks competitors. Monitors positioning changes, ad spend, content strategy. Informs your counter-positioning.

Analytics Agent

Attribution by channel, pipeline velocity, budget waste detection. Weekly synthesis reports with AI-generated recommendations.

Newsletter Agent

Weekly market intelligence digest curated from Aurelian's industry signals. Positions you as the intelligence layer. Drives inbound pipeline from subscribers.

What Runs Every Week

Active Workflows

Here's what the MH-1 system would be doing for Aurelian from week 1.

01 AEO Citation Monitoring

AEO agent embeds Aurelian and James into LLM responses about PSAP call handling, dispatcher automation, and non-emergency triage strategies

02 Founder LinkedIn Engine

Founder LinkedIn agent publishes weekly insights from James on dispatcher efficiency, emergency services operations, and PSAP technology challenges

03 Ad Creative Testing

Paid ad agent runs municipal decision-maker campaigns on LinkedIn and Google targeting 911 center directors and public safety procurement teams

04 Lifecycle Expansion

Lifecycle agent identifies 911 centers currently using Aurelian and runs expansion campaigns for additional call types and jurisdictions

05 Competitive Positioning Watch

Competitive watch agent monitors Cloudo positioning and content, alerts on competitive wins, and maps alternative solutions in PSAP space

06 Pipeline Intelligence Brief

Pipeline intelligence agent tracks municipal RFP activity, budget allocation signals, and dispatcher hiring in target geographies

The Difference

Traditional Marketing vs. MH-1

Traditional Approach

3-6 months to hire a marketing team
$80-120K/mo for 3 senior hires
Manual campaign management
Monthly reports, quarterly pivots
Agencies don't understand AI products
No compounding intelligence

MH-1 System

Team operational in 7 days
$30K/mo for humans + AI agents
AI runs experiments autonomously
Real-time monitoring, weekly sprints
Built for AI-native companies
System gets smarter every week
How It Works

Audit. Sprint. Optimize.

3 phases. Real output every 2 weeks. You see results, not decks.

1

AI Audit + Growth Roadmap

Full diagnostic of Aurelian's marketing infrastructure: SEO, AEO visibility, paid, content, lifecycle. Prioritized roadmap tied to pipeline metrics. Delivered in 7 days.

2

Sprint-Based Execution

2-week sprint cycles. Real campaigns, not presentations. Each sprint ships measurable output across your priority channels.

3

Compounding Intelligence

AI agents monitor your channels 24/7. They catch budget waste, detect creative fatigue, track AI citation changes, and run A/B experiments autonomously. Week 12 is measurably better than week 1.

Investment

AI Marketing Operating System

$30K/mo

3 elite humans + AI agents operating your growth system

Full marketing audit + roadmap
Dedicated growth strategist
Performance marketer
Content & brand lead
7 AI agents: SEO, AEO, Ads, Creative, Lifecycle, LinkedIn, Analytics
2-week sprint cycles
24/7 AI monitoring + experiments
Custom MH-OS instance for Aurelian
In-House Marketing Team
$80-120K/mo
vs
MH-1 System
$30K/mo

Output multiplier: ~10x output at a fraction of the cost. The system gets smarter every week.

Book a Strategy Call

Month-to-month. Cancel anytime.

FAQ

Common Questions

How does MH-1 differ from a marketing agency?

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MH-1 pairs 3 elite human marketers with 7 AI agents. The humans handle strategy, creative direction, and judgment calls. The AI agents handle execution at scale: generating ad variants, monitoring competitors, building email sequences, tracking citations across LLMs, running A/B experiments autonomously. You get the quality of a senior marketing team with the output volume of a 15-person department.

What kind of results can we expect in the first 90 days?

+

First 90 days focus on establishing Aurelian as the PSAP automation leader through founder positioning, case study content, and outbound to 911 center directors. MH-1 runs paid campaigns to municipal decision-makers, publishes dispatcher efficiency research, and identifies expansion opportunities within existing customers. By day 90, expect early traction in new PSAP verticals and measurable founder authority in public safety circles.

How does AI visibility help Aurelian reach 911 centers evaluating call routing solutions

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When emergency services directors ask AI assistants about non-emergency call handling or dispatcher automation, AEO ensures Aurelian appears as a credible solution. Our AI agents generate content that surfaces in LLM training data, so James and Aurelian content ranks alongside industry research. This captures high-intent prospects before they enter formal vendor evaluation.

Can we cancel anytime?

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Yes. MH-1 is month-to-month with no long-term contracts. We earn your business every sprint. That said, compounding effects kick in around month 3 as the AI agents accumulate data and the system learns what works for Aurelian specifically.

How is this page personalized for Aurelian?

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This page was researched, audited, and generated using the same AI infrastructure we deploy for clients. The channel scores, team mapping, growth opportunities, and recommended agents are all based on real analysis of Aurelian's current marketing. This is a live demo of MH-1's capabilities.

Let your dispatchers focus on emergencies while AI handles the rest

The system gets smarter every cycle. Let's talk about building it for Aurelian.

Book a Strategy Call

Month-to-month. Cancel anytime.

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